Help BikeBlogNYC!

Archives

February 2011
S M T W T F S
« Jan   Mar »
 12345
6789101112
13141516171819
20212223242526
2728  

Be part of Bike Month photos

Saw this on the new face book group, Bike the Bronx.

May is Bike Month and there is a call for cyclists to be photographed for the upcoming 2011 ad campaign.

From Craigslist.org

CALLING ALL NYC BIKERS FOR THE 2011 BIKE MONTH NYC CAMPAIGN

Looking for real NYC bikers and cycling enthusiasts to be photographed in a city wide print campaign.

OPEN TO ALL, ESPECIALLY:

Midtown Professionals
- 2 men, ages 20-40, Caucasian, African American
- 2 women, ages 20-40, Caucasian, Asian

Construction Worker
- 1 man, ages 40′s, Caucasian, Hispanic

Fashionable Ladies
- 2-3 women, ages 20-30′s, Caucasian, African American, Asian, Hispanic

Sports/Athletic Guys
- 3-4 men, ages 30-50′s, Hispanic, African American, Caucasian, Asian

Local Brunch-Goers
- 3-5 women, ages 40-60′s, African American, Caucasian

Family
- Mom and/or Dad, ages 30′s+, Asian, Hispanic
- 2 Kids, ages 8-11, Asian, Hispanic
- Grandfather or Grandmother, ages 60′s+, Asian, Hispanic

*All participants must have bike and helmet for the shoot.

CLIENT: NYC Department of Transportation and Transportation Alternatives

SHOOT DATE: 1/2 day either February 26th or 27th (weekend)

SHOOT LOCATION: Neighborhoods in Manhattan, Brooklyn or Queens

RATE: All volunteer, no financial compensation.

USAGE: Ads to appear in subways, bus shelters, and phone kiosks, bike month calendar events and internet. All usage is strictly to promote cycling in New York City only.

WHY: It’s a public service announcement campaign to raise awareness of cycling as a means of transport for commuters by demonstrating that it is fun, safe and easier than ever. Please see last years campaign at: Bikemonthnyc.com.

RESPOND: We are accepting photo submissions now. Respond to this ad and attach a photo of yourself, best if it’s you with your bike and helmet. We will release casting time and location after we receive your submission.

2 comments to Be part of Bike Month photos

  • Visitor

    I find these “casting call” requirements troubling. For example, what would you do if a 45-year-old African American Midtown Professional showed up?

    Does not sound like a group I’d want to support.

  • Sara

    I love the “Live Here / Bike Here” campaign. As a woman who commutes by bike and races for leisure, I’m disappointed that the casting call doesn’t include even one female rider in “sports/athletic.”